Top travel trends in India: As sneakout study
Sustainable tourism
Sustainable tourism has gained a lot of traction in recent years, as people become more aware of the impact that tourism can have on the environment and local communities. In India, this trend has been growing steadily, with many tourists now seeking out eco-friendly and sustainable tourism options.
One popular example of sustainable tourism in India is community-based tourism, where tourists can immerse themselves in local communities and learn about their way of life. This not only helps support local economies, but it also provides an opportunity for cultural exchange and understanding.
Another trend is the rise of sustainable accommodations, such as eco-lodges and homestays, which prioritise environmentally-friendly practices and support local communities. These accommodations often use renewable energy sources, recycle waste, and use locally sourced materials and produce.
In addition, many tour operators in India are now offering sustainable tourism options, such as wildlife safaris that prioritise animal welfare and conservation, and tours that focus on environmental education and conservation efforts.
Overall, sustainable tourism in India is a promising trend that is helping to promote responsible travel and support local communities and the environment.
Experiential travel
Experiential travel is a growing trend in India, where travelers seek immersive and unique experiences that go beyond traditional sightseeing. From learning about local cultures and traditions to exploring offbeat destinations, experiential travel offers a deeper understanding and appreciation of the places visited. This trend is fueled by the desire to connect with people and nature, promote sustainable tourism, and create lasting memories. Experiential travel options in India range from trekking in the Himalayas, staying in eco-friendly resorts, learning to cook regional cuisine, volunteering on community projects, and much more. With a rich cultural and natural heritage, India offers endless opportunities for experiential travel that are both rewarding and transformative.
Wellness travel
Wellness travel trend has been gaining popularity in India over the last few years. People are looking for ways to unwind and relax while also taking care of their physical and mental well-being. Ayurveda and yoga retreats are some of the most sought-after wellness destinations in the country, with Kerala being a popular destination for Ayurvedic treatments. Wellness-focused hotels and resorts are also becoming increasingly popular, offering services like spa treatments, meditation classes, healthy cuisine, and more. Travellers are also seeking out outdoor activities like hiking, cycling, and nature walks as part of their wellness travel experiences.
Adventure travel
Adventure travel is a rapidly growing trend in India, with a surge in adrenaline junkies seeking out thrilling experiences in the great outdoors. India offers a plethora of options for adventure seekers, including trekking in the Himalayas, white-water rafting in the Ganges, scuba diving in the Andaman Islands, and paragliding in the hills of Himachal Pradesh. More and more adventure travel companies are popping up across the country, offering everything from rock climbing to bungee jumping. With a growing interest in sustainable and responsible tourism, adventure travel is also being promoted as a way to support local communities and preserve natural resources.
Luxury travel
Luxury travel in India has been growing steadily in recent years, with more and more affluent travelers seeking out high-end experiences. Some of the top luxury travel trends in India include personalized experiences, eco-friendly and sustainable tourism, experiential travel, wellness retreats, and unique cultural experiences. Luxury travelers are also looking for unique accommodations, such as heritage properties and luxury tents, and seeking out exclusive activities like private tours and customized itineraries. The rise of luxury travel in India has also led to an increase in high-end services and amenities, including luxury spas, private jets and helicopters, and luxury car rentals.
Medical Tourism
Medical tourism is a growing trend in India, with the country being one of the top medical tourism destinations in the world. The availability of high-quality healthcare facilities at a fraction of the cost compared to developed countries is one of the main reasons why India has become a popular destination for medical tourism. In addition, the country also offers a range of traditional healing practices such as Ayurveda, yoga, and meditation, which have gained popularity among medical tourists seeking alternative forms of treatment. With the government also promoting medical tourism and easing visa regulations, the industry is expected to grow further in the coming years.